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Re: [rtl] Marketing is the LIFEBLOOD of your Business VUFMMO
- To: rtl@fsmlabs.com
- Subject: Re: [rtl] Marketing is the LIFEBLOOD of your Business VUFMMO
- From: Thomas Sauter <sauter@2010pv.com>
- Date: Mon, 05 Nov 2001 15:05:14 +0100
- References: <00007e0047bb$00000bcb$000024e6@mta.excite.com>
- User-Agent: Mozilla/5.0 (X11; U; Linux i686; en-US; rv:0.9.2) Gecko/20010726 Netscape6/6.1
Don´t spam me again - I´am not interessted in whatever you like to sell
me folks !!!!
InternetSales3@excite.com wrote:
> As a dot.com professional you know that it is essential to your teams'
> success to advertise your web site, business, product, service, or your
> organizations' cause to the masses. You also know that your marketing and
> advertising budget limits your options.
>
> If you are a Fortune 500 corporation, you have the advantage of being able
> to book 30 second TV spots during the SuperBowl. Most of us are not in
> that position though. Besides, did you know that something on the order of
> 92% of TV viewers run to the washroom at commercial breaks during the
> program, thereby missing the expensive commercial spot.
>
> Q: Of all the various advertising mediums which do you feel is most
> effective, in cases when you require your prospect to remember your
> telephone number or web address?
>
> Let's outline and agree on a list of the main advertising and marketing
> mediums first:
>
> - Television Commercial
> - Television Infomercial
> - Internet Banner Ads (paid for on a click-through basis)
> - Internet Banner Ads (paid for on an impression basis)
> - So-Called opted-in email list rental and broadcast
> - Radio Commercial
> - Print Media (Newspapers, Magazines)
> - Print Media (Hand-Outs)
> - Trade Shows
> - News or Media organization story or profile on your project
> - Affiliate Links
> - Signage
> - Telemarketing
> - Direct Mail
> - Broadcast Fax (not personalized to its recipients)
> - Broadcast Fax (personalized and to the Attention of its recipients)
> - Targeted Broadcast Email (personalized or not)
>
> Now consider the effectiveness of each advertising choice, remembering
> that in many cases your audience must still remember a telephone number in
> order to contact you.
>
> Q: Which is the least costly and most effective?
>
> E-mail marketing works! Why? There are many reasons, but primarily because
> people are focused on their monitors while checking their e-mail. Totally
> focused. In addition, they have a hard copy of your ad on their hard
> drive, and it is simple for them to forward the ad to their friends and
> associates as well.
>
> You can tell your story with more words and target your list to particular
> types of recipients or geographical areas.
>
> Rates are as follows;
>
> 1 million messages $1249.95
> 3 million messages $3249.95
> 5 million messages $4999.95
>
> If you want to book your ad or talk with a representative, please complete
> the form and fax it to: 972-931-8724
>
>
> Your Name: ___________________________________________________________
>
> Company: _____________________________________________________________
>
> Telephone: ____________________________________________ Ext: _________
>
> Fax: _______________________________________________
>
> E-Mail: ______________________________________________________________
>
> Date: ___________________________
>
>
>
>
>
>
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>
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--
Thomas Sauter Tel. 06221/75933-15
20/10 Perfect Vision sauter@2010pv.com
Waldhofer Str. 100
D-69123 Heidelberg